Websites that bring you real business.
Not just compliments.

If it looks simple, that's the point. There's structure under every surface.

[ Brand & Web Designer ]
Brand identity Website design Copywriting Marketing systems Strategy
  • 100+ projects since 2018
  • $1M+ pre-seed raised
  • 40+ inbound leads/month
  • 25+ direct bookings/month
  • $70K grant secured
[ Outcomes ]

Real businesses.
Real numbers.

Six recent projects. The metrics aren't decorative. Hover to pause.

[ Services ]

Brand, copy, website, the systems behind them. One project.

Why hire four freelancers when one person handles all of it.

  1. 01

    Brand identity that holds up

    Positioning, identity systems, brand books. Built from research. Never pulled from a template.

  2. 02

    Website design and build

    Custom Webflow or Framer sites. Mobile-first. Built to turn visitors into leads, not just look polished. No templates, no compromises.

  3. 03

    Copy that sells what you do

    Words shaped with you, not just for you. Voice and layout get built together. That's why they actually fit.

  4. 04

    The systems that keep leads coming in

    A site you can edit yourself. Forms that capture leads while you sleep. Free downloads that grow your email list. Built in from day one, not bolted on later.

[ Why this works ]

Six things most designers skip.

Pretty isn't the job. These are.

  1. 01

    Logic first. Visuals second.

    The site supports a real funnel before it looks good in a Figma export. Every block earns its spot.

  2. 02

    Copy is the design.

    No separate writer to hire. The message and the layout get shaped together. That's how they end up fitting.

  3. 03

    Research first. Then layout.

    Competitors, users, positioning. All studied before any artboard opens. The first sketch already knows what wins.

  4. 04

    Fast, without cutting corners.

    Landing pages have shipped in under four days when there's a deadline. You won't have to babysit the process.

  5. 05

    One person. Full ownership.

    UX, UI, copy, build, handover. No agency relay race. No account managers. No "let me check with the team."

  6. 06

    Honest output beats pitch decks.

    300+ founder calls in, what closes work is real proof. Not slide theatrics. You'll know the work before you sign.

[ About ]

One designer. Seven years. The work to show for it.

Igor Šalagin, brand and web designer

Hi, I'm Igor.

Brand & Web Designer · since 2018

100+ projects shipped for founders and local businesses across SaaS, hospitality, real estate, jewelry, services. Anywhere the website actually has to move the numbers.

The practice is small on purpose. A few projects per quarter, mostly through referrals from clients I've already shipped for. If you've built something worth showing properly, this is what it's for.

[ FAQ ]

Before you book, what most people ask.

If you're hovering over the button, one of these is probably the reason.

  • Projects run $8K-$25K depending on scope. A full brand + website together usually lands in the middle. The exact number comes out of the 15-minute call once I see what you actually need. No quote-by-form roulette.

  • A focused landing page can ship in under four days when there's a deadline. Full brand + website projects usually take 3 to 6 weeks. Real timeline gets nailed on the call. Depends on what you have ready and how fast you can give feedback.

  • Honestly, not much. Bring whatever you've got. A rough sense of what you do, who you serve, what's not working. I'll handle the rest, copy included. Most clients arrive with less than they think they need.

  • Copy is part of the design here. I'll write it with you. No separate writer to hire, no message-meets-layout mismatch. Voice and visual get shaped together. That's why they actually fit.

  • Webflow or Framer, depending on the project. Both give you a clean CMS you can update yourself after launch. No WordPress, no themes, no plugin chains, no developer dependency for routine changes.

  • Alignment checkpoints are built into the process. At strategy, at design, before build. If something feels off, we stop and talk. Phased payments mean you're never locked in beyond the next milestone.

  • Yes. The site is set up so you can edit copy, swap images, publish blog posts, manage content without touching code. I'll walk you through it on handover. Short training, written notes you can reference later.

[ Let's talk ]

More leads. More sales. The whole thing handled.

One designer takes brand, copy, website and the systems behind them, end-to-end. You stay focused on running the business. Pick a 15-minute slot. If we're not a fit, I'll tell you straight.

Or just email igshalagin@gmail.com